1.Logotypes or wordmark
This type of logo design tightly integrates the visual identity with the brand name. Prominent examples include VISA, Samsung, SONY, and Google. The choice of font is crucial, as the shape, style, and color of the letters play a significant role
We suggest utilizing this type for new brands, companies with concise names, or when a personal name is the brand. The primary drawback of this logo type is the necessity for regular updates to maintain a fresh appearance.